If at previous entries you had the advantages that could bring to your business, creating a blog, today you are going to have some tricks for your post are infallible, reach your customers and are not working in vain.

1 know your audience

Is important, at the time of writing, you have in mind who your audience is, what are your needs, questions, references... and focus the content of your blog on that data.

If you show them solutions to their problems and offer them relevant information they will not hesitate to enter your blog whenever you have a new post.

The blog is to inform your customers and build trust

2 reports

The blog is not a store, you should not use it to sell your products. When a user wants to buy enters your store but if advertising you found in the blog, it is likely to not return. You can find the solution providing your products, but never in a commercial language, but trying to resolve questions of your customers and providing information of interest to them.

3.-structure your ideas and go to the grain

You have to get to your customers it easy to follow the thread of the text and find the information you are looking for easily. If you get your post to be orderly and complete you have much cattle. Organize your ideas by sections and paragraphs, uses lists and remember to always check the spelling and grammar. There is nothing which transmit less professionalism than the spelling errors, keep that in mind.

Drawings, diagrams and photos also can help you to structure the information and make it more understandable.

4 key words and titles

Use keywords in the content of your post is very important. Think of all those terms that can help you describe points of interest of your entry. These terms will also help you to improve your position in the search engines but you can not abuse. Remember that you write for people, not for search engines. Nor do you dupliques the text or copies of other pages, this could mean that Google is angry with you and you penalize.

Also use attractive, brief and concise titles will help you to better position your entries and position yourself in the search engines.

Keep your blog active and is constant

5 I know constant

As we have said in previous posts, have a blog requires effort and dedication. It is not enough to put a phrase once in a while or upload a photo. You have to write texts with quality information. Get organized and plan when you going to publish your post and what content to be included. A blog can bring great benefits, but for this you have to keep it alive.